
Delhi Liquor Sales Rise 13% During Diwali Fortnight, Generate Rs 589 Crore
What Happened?
Liquor sales in Delhi increased by 13% year-on-year during the Diwali fortnight, totaling around Rs 589 crore. Approximately 3.31 crore bottles were sold this year.
Key points
- Liquor sales reached Rs 589.17 crore during the Diwali fortnight.
- 3.31 crore liquor bottles were sold, up from 2.96 crore last year.
- Sales on Diwali eve amounted to Rs 79.25 crore with 40.45 lakh bottles sold.
- Revenue from liquor sales in 2026 has increased to Rs 792.52 crore, a 24.9% growth from 2025.
- Sales figures are provisional and subject to final confirmation.
Key insights
- The growth in liquor sales may indicate a recovering economy as consumers spend more during festivals.
- Higher sales could lead to increased revenue for the Delhi government, impacting public services.
- The significant rise in sales on Diwali eve suggests strong consumer demand despite restrictions.
Why it matters
The increase in liquor sales reflects consumer spending trends during the festive season.
Source
India Today


