GeneralBreaking NewsBreakingLatest News
Flipkart Launches Food Delivery Service Similar to Zomato
Sentiment: NeutralHigh Priority
What Happened?
Flipkart is set to launch a food delivery service inspired by Zomato's model. Testing has begun in Bengaluru, with a broader rollout expected soon.
Key points
- Flipkart's new service is named 'Eat in By Minutes'.
- Testing has expanded to 8,000 employees after initial trials.
- The service aims to compete with existing apps like Swiggy and Zomato.
- The launch is expected by the end of October 2026.
- A dedicated tab for food delivery will be added to the Flipkart shopping app.
Key insights
- The introduction of Flipkart's service may increase competition in the food delivery market.
- Consumers could benefit from lower prices as new players enter the market.
- The success of this service may depend on its ability to attract users from established competitors.
Why it matters
This new service could provide consumers with more affordable food delivery options.
Entities
Flipkart· CompanyZomato· CompanySwiggy· CompanyBengaluru· City
Source
India Today
