Business & FinanceTop StoryTop StoryLatest News
Grocery to Overtake Mobiles as India's Online Retail Market to Cross $90 Billion
Sentiment: NeutralHigh Priority
What Happened?
India's online retail market is set to exceed $90 billion in 2026, driven by grocery sales, which are expected to grow significantly. Mobile sales, in contrast, are projected to stagnate.
Key points
- India's online retail market is projected to grow at 22-24% annually.
- E-commerce gross merchandise value (GMV) reached about $38 billion in H1 2026.
- Mobile sales are expected to grow only 2-3% in 2026.
- Grocery is projected to account for nearly a third of the added GMV.
- Electronics saw a 22% rebound in H1 2026 after a previous contraction.
Key insights
- The grocery segment's growth may lead to increased competition among retailers.
- Mobile sales stagnation could prompt companies to innovate in product offerings.
- The rise in grocery sales reflects changing consumer preferences towards essentials.
Why it matters
The shift towards grocery in online retail could impact consumer spending habits significantly.
Source
Business Standard
