Hyundai Targets 250,000 Mid-Size SUV Sales in 2027 on Creta, Bayon Push
What Happened?
Hyundai Motor India aims to sell 250,000 mid-size SUVs, including the Creta and Bayon, in 2027, driven by segment growth. The Bayon deliveries are set to start during the festival season.
Key points
- Hyundai expects to sell 170,000 units of the Creta in 2026.
- The mid-size SUV segment in India has grown at a CAGR of 25.6% over the past five years.
- The Bayon is positioned to attract tech-savvy customers.
- Hyundai plans to offer a CNG option for the Bayon in January 2027.
- Automatic transmissions are expected to account for around 25% of Bayon sales.
Key insights
- The growth of the mid-SUV segment may lead to increased competition among manufacturers.
- Hyundai's focus on technology in the Bayon could attract younger buyers.
- The introduction of a CNG option may appeal to environmentally conscious consumers.
Why it matters
The sales target reflects Hyundai's strategy to capitalize on the growing mid-size SUV market in India.
Entities
Source
Business Standard

