
Kylie Jenner Stuns in ₹460 Crore Fantasy Bra at Victoria's Secret Show
What Happened?
Kylie Jenner made headlines by wearing Victoria's Secret's ₹460 crore Fantasy Bra at the fashion show in Los Angeles on October 18, 2026. This bra is the most expensive in the brand's history.
Key points
- The Fantasy Bra is valued at approximately ₹460 crore ($5 million).
- Kylie Jenner wore the bra for the first time at the Victoria's Secret Fashion Show.
- The bra features 4,410 natural diamonds and a 75.54-carat fancy vivid yellow diamond.
- The tradition of the Fantasy Bra began in 1996 with Claudia Schiffer.
- Previous wearers include supermodels like Tyra Banks, Gisele Bündchen, and Heidi Klum.
Key insights
- Kylie Jenner's selection reflects her significant cultural impact and social media presence.
- The bra's design marks a shift towards high-jewelry fashion pieces.
- The return of the Fantasy Bra tradition may influence future Victoria's Secret marketing strategies.
Why it matters
This event highlights the blend of luxury fashion and celebrity culture.
Tags
Entities
Source
India Today
