
India among Oracle NetSuite's highest-priority markets: Asia head Suxena
What Happened?
Oracle NetSuite's Asia head, Amit Suxena, stated that India is a key market for the company, particularly for small businesses leveraging AI and cloud technology. He noted a shift from large metros to tier-2 cities.
Key points
- Oracle NetSuite identifies India as a top priority market.
- Small businesses in India are increasingly adopting AI and cloud technology.
- Amit Suxena highlighted a shift from large metros to tier-2 cities.
- Technology is helping small firms expand beyond their initial locations.
- Cost concerns are a barrier for technology adoption in smaller cities.
- NetSuite aims to demonstrate that AI adoption is affordable and manageable.
Key insights
- The shift to tier-2 cities may create new market opportunities for businesses.
- Small businesses could benefit from AI to navigate regulations and market entry.
- Cost-effective AI solutions may enhance competitiveness among smaller firms.
Impact on India
The focus on AI and cloud technology could significantly impact small businesses in India.
Why it matters
The growth of AI and cloud adoption among small businesses could reshape the business landscape in India.
Entities
Source
Business Standard


