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Renault Duster Launched with Huge Discounts in India
Sentiment: NeutralHigh Priority
What Happened?
Renault has reintroduced the Duster SUV in India, priced at ₹10.49 lakh. Despite its attractive features, sales have been sluggish, prompting significant discounts.
Key points
- The starting price of the Renault Duster is ₹10.49 lakh.
- Only 601 units of the Duster were sold in October 2026.
- Customers can save up to ₹1.50 lakh on the Duster this month.
- The discount includes ₹50,000 off, a loan at 4.99%, and a ₹1 lakh exchange bonus.
- A scrappage program offers an additional ₹25,000 for trading in old vehicles.
- The Duster features two turbo petrol engine options with mileage ranging from 17.75 to 19.41 km/l.
- The hybrid variant offers a mileage of 29 km/l and can operate in electric mode for 80% of city travel.
Key insights
- The significant discount may attract more customers to the Duster, potentially increasing market share.
- The sluggish sales indicate a need for Renault to reassess its marketing strategy for the Duster.
- The hybrid variant's high mileage could appeal to environmentally conscious consumers.
Why it matters
The discounts could help boost sales of the Duster, which have been underwhelming.
Entities
Renault· CompanyDuster· ProductIndia· Country
Source
India Today
